Administrative Changes - July 25

WCPS announces new HR Director and Video & Digital Marketing Specialist
This is the image for the news article titled WCPS announces new HR Director and Video & Digital Marketing SpecialistThis week, the Wayne County Public Schools (WCPS) Administrative Offices welcomed two of its newest employees. On Tuesday, August 1, veteran educator and administrator, Felicia Brown, started her first day as WCPS Human Resources Director.

Prior to joining WCPS, Ms. Brown served as the Assistant Superintendent for Human Resources and Leadership and Development with Duplin County Public Schools (DCPS). Ms. Brown began her education career in 1997 as a communications teacher at Burgaw Middle School, located in Pender County. In 2000, she joined WCPS as a language arts teacher/curriculum facilitator at Dillard Middle School. After being named a Principal Fellow, she left the classroom to earn a master’s degree in school administration from North Carolina State University. In 2007, Ms. Brown was named assistant principal of Rose Hill-Magnolia Elementary School in Duplin County, and was later named principal of the school in 2009. In 2011, Ms. Brown was named principal of Duplin Early College High School. The following year, she was promoted to Executive Director of Human Resources for DCPS. She served from 2014-2016 as Chief Officer for Human Resources and Leadership Development, and was named assistant superintendent in 2016.

Ms. Brown holds a bachelor’s degree in middle grades education and a master’s degree in school administration.

“We are especially pleased to welcome Ms. Brown back to Wayne County Public Schools,” states Dr. Yvette Smith Mason, Assistant Superintendent of Human Resources and Professional Development. “Ms. Brown brings with her a strong background in the area of human resources and school administration. As director, she will have a valuable role in helping our department enhance various programs and strengthen our efforts to better support, retain, and cultivate a rich workforce made up of high quality teachers and staff.”

On Wednesday, August 2, communications and marketing veteran, Steve Smith, started his first day as the district’s new [part-time] Video & Digital Marketing Specialist. Mr. Smith was the owner and operator of Coastal Plain Cable Advertising/DIRECT Videoworks, located in Goldsboro, from 1986 until 2000. In 2000, he transitioned to corporate marketing as the foodservice brand manager for Carolina Turkey. In 2004, he became the co-owner and chief operating officer of Market Connection, managing day to day operations of food service sales and marketing accounts. From 2010-2015, he served as the programming coordinator for the Smithfield-Johnston Community College (SJCCTV18) education and governmental access channel. In 2015, Mr. Smith transitioned from cable access to the radio airwaves as a morning host with WKJO-FM in Smithfield. He retired from communications and marketing the following year.

“Steve Smith has a rich history in advertising, marketing, cable access, and community service dating back over 30 years here in Wayne County,” states Ken Derksen, WCPS Communications & Public Relations Officer. “We appreciate Mr. Smith’s willingness to come out of retirement to lend his talents, passion and experience to support the district’s ongoing strategic communication efforts. He will be instrumental in helping launch new programming on the district’s education access channel [WCEA Channel 18 on Spectrum Cable], as well as create digital video resources that can be integrated into the district’s social media and/or other web-based communications tools.”

It is worth noting that Mr. Smith is very active in the community, and has served as a Board member and/or officer with various organizations, including the Goldsboro Jaycees, North Carolina Jaycees, United Way of Wayne County, Wayne County Board of Health, American Red Cross, Salvation Army, Wayne County Boys & Girls Club, Rosewood High Booster Club, and the East Carolina Football Officials Association.

Both positions were approved by the Wayne County Board of Education during the July 25 Special Called Meeting.
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